Inside the F1 driver’s bubble: The communications officer
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15 August, 2026
Formula 1.com is delving into F1 driver bubbles to gain a greater understanding of the lives of those who work closely with the stars of F1. In this piece Bradley Lord, Mercedes’ Deputy Team Principal and Chief Communications Officer, explains how his team guides its drivers in dealing with the media, managing relationships, and co-ordinating activities through a race weekend.
